Staging a home is like....

Often agents want to stage their vendor’s home but they face obstacles in ‘selling’ our services. Vendors don’t always understand that staged homes show better, look better on line and in ads and leave a better overall first impression on the potential buyers.

Here are 3 of my favourite analogies.

#1. A well-known stager in the US uses this one:

Have you ever bought a piece of Tiffany jewellery? Did you keep the beautiful and well-recognized blue bag? Staging is like the Tiffany wrapping for your home.

#2. This is the one Maddy uses all the time:

Would you go to a job interview in your pajamas? No. You would dress to impress. Staging is like dressing to impress for your home.

#3.Here is a great analogy that an agent recently told me he uses.  (Thanks KC!)

If you were selling your used car, wouldn’t you wash and wax it, vacuum the interior, touch up the paint where needed, perhaps replace the hubcaps and put a nice air freshener in it. Staging is the same concept for your home.

 

We often use these when explaining why we are asking a home owner to remove something or clean a closet out, or why our accessories are more appropriate than theirs. We use the one we feel the client will relate to – I like the Tiffany bag one.

Keep checking back to this blog, Maddy is working on some industry infographics and I am working on a list of Professional Staging VS DIY. I can think of some great stories here!